Dua Lipa Stuns as Bvlgari’s Sultry New Ambassador
Dua Lipa has officially joined the ranks of Bulgari’s global brand ambassadors, marking an exciting new chapter for both the singer and the iconic jewelry house. The announcement came from Bulgari in Milan on February 19, as reported by Luisa Zargani for Yahoo.
Laura Burdese, Bulgari’s deputy CEO, spoke highly of the partnership, saying, “Dua Lipa embodies a contemporary vision of empowerment and freedom that deeply resonates with Bulgari’s values. She is a strong, authentic voice who redefines success, and through her artistry and confidence inspires women around the world to embrace their inner strength.” Burdese will officially become CEO on July 1, taking over from Jean-Christophe Babin.
Lipa expressed her excitement about the collaboration, calling it “incredibly special to work alongside an iconic brand like Bulgari.” She added, “I’m thrilled to be part of a house that embodies confidence, creativity, and modern femininity. Their pieces always add the perfect finishing touch, transforming a look into a real moment.”
The British singer, songwriter, and fashion icon is no stranger to Bulgari. She recently wore the brand at the Berlinale Film Festival on February 14, supporting her fiancé Callum Turner at the premiere of Rosebush Pruning. She also represented Bulgari in last year’s Milano Cortina 2026 Olympics promotional campaign for NBC and Peacock.
Dua Lipa joins a roster of high-profile Bulgari ambassadors, including Anne Hathaway, Lisa, Liu Yifei, and Priyanka Chopra Jonas. Outside of her music career, Lipa has been recognized for her influence and philanthropy, earning a spot on Time magazine’s 2024 Time 100 list and ranking 25th on Billboard’s 2025 “Top 100 Women Artists of the 21st Century.”
In addition to music, Lipa has a strong presence in fashion and film. She made her acting debut in Greta Gerwig’s Barbie (2023) and performed the hit song Dance the Night for the soundtrack. She has worked with brands like YSL Beauty and Evian, walked the runway for Versace, and collaborated with Donatella Versace on the La Vacanza collection.
With this new partnership, Dua Lipa cements her status not only as a music and fashion powerhouse but also as a global ambassador for modern femininity and confidence.
Have something to add? Let us know in the comments!
