Kylie Minogue (57) and Margot Robbie (35) Serve Sultry Elegance and Bold Glamour in New Chanel Campaign

Margot Robbie stepped into Kylie Minogue’s iconic world for a dazzling new Chanel campaign, bringing nostalgia, glamour, and playful energy to Los Angeles. The campaign, promoting the Chanel 25 handbag, recreated the visually striking 2001 music video for Minogue’s hit “Come Into My World,” originally directed by Michel Gondry, who returned to helm the new shoot.

Robbie, a longtime fan of Minogue, shared that the project held deep personal meaning. Her first-ever concert was Minogue’s Fever tour in Sydney, where “Come Into My World” made a lasting impression. Years later, Minogue even named Robbie as her dream choice to portray her in a biopic. “There’s nothing Margot can’t do,” the singer said, though Robbie modestly added, “I can’t sing!”

The shoot was a playful mix of homage and reinvention. Gondry, reflecting on his 25-year connection to Minogue, told Vogue, “I’ve been dreaming about Kylie for 25 years. So I finally found a way to see her again.” The atmosphere was collaborative, merging Robbie’s admiration for the pop star with the creative flair of the director and Chanel’s sophisticated aesthetic.

Kylie Minogue and Margot Robbie stun for Chanel 📸 pic.twitter.com/FrVjuUXxsK

— Film Updates (@FilmUpdates) March 24, 2026

Robbie also shared her excitement about wearing pieces from Matthieu Blazy’s latest collection, praising the jeans, trench coats, and cotton shirts. She described the Chanel 25 handbag as “practical, chic, and perfect for everything you’re doing throughout the day.” She highlighted how Chanel pieces seamlessly fit into her projects, from Barbie to Wuthering Heights, and how archival jewelry added special touches to her costumes.

When asked about karaoke, Robbie laughed at the thought of singing with Minogue, saying it would be “so fun” and joking about choosing a classic Aussie tune rather than a Kylie song. The shoot was full of nods to both nostalgia and playful reinvention, capturing Robbie’s joy and respect for the pop icon she has admired for years.

This collaboration shows how iconic music, fashion, and film can intersect, creating fresh storytelling while honoring its roots. Robbie’s portrayal of Minogue’s playful energy, combined with Chanel’s timeless elegance, makes the campaign feel both modern and deeply connected to the past.

This project is a perfect example of how nostalgia can be used creatively without feeling forced. It’s exciting to see two Aussie icons, Margot Robbie and Kylie Minogue, connected through fashion and music in such a glamorous way. What do you think about Robbie stepping into Kylie’s shoes for this Chanel campaign? Share your thoughts in the comments.