Barbie (Franchise)

Barbie is a fashion doll created by Ruth Handler and introduced by Mattel in 1959, becoming one of the most successful toy brands in history with more than a billion dolls sold. Over the years, the brand has expanded far beyond dolls into movies, TV shows, video games, and a live-action film, making it a global multimedia franchise. Alongside Ken, Barbie remains one of the world’s most recognizable dolls and has had a lasting influence on popular culture, fashion, and ideas about independence.