‘The Social Reckoning’ Flops at the Box Office as Aaron Sorkin’s Facebook Follow-Up Opens Far Below Forecasts

Sony Pictures Releasing

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Some sequels arrive with a built-in audience, and some have to prove they deserve one. Sixteen years after ‘The Social Network’ became a cultural touchstone, Aaron Sorkin returned to the world of Facebook with a new film, and expectations were high.

The reaction at the box office suggests audiences weren’t as eager for a return trip to the world of the original.

‘The Social Network‘ opened to about $22 million in 2010 and went on to gross about $225 million worldwide. It also earned eight Oscar nominations and won three, including Sorkin’s screenplay award.

That legacy is a double-edged sword for any follow-up. Sony described the new film as a companion piece rather than a sequel, particularly since director David Fincher and star Jesse Eisenberg did not return.

‘The Social Reckoning’ opened to an estimated $5.5 million from 2,606 North American theaters, landing in fifth place. That was well below forecasts of $7 million to $8 million, and audiences shrugged at the Facebook drama, as Deadline put it.

Overseas, the film earned $3.5 million from 29 markets, for a $9 million worldwide start. The weekend’s top five looked like this:

  • ‘Other Mommy’: $27.5 million
  • ‘Verity’: $11.5 million
  • ‘Resident Evil’: $8.4 million
  • ‘Heart of the Beast’: $7.1 million
  • ‘The Social Reckoning’: $5.5 million

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Meet The Cast of ‘The Social Reckoning’ (with Pictures)

The studio did limit its exposure. The budget is reported at about $30 million, compared with $40 million for the original, so the loss will be smaller than for some other high-profile flops.

One analyst compared it to ‘Digger’, which fell 60% in its second weekend and now stands at $14 million in the United States and $35.3 million worldwide. Sony also has a cushion in ‘Spider-Man: Brand New Day’, now the third-highest-grossing movie in history.

The reviews were not strong enough to rescue it. The film holds a mid-50s to 59% Rotten Tomatoes score, and audiences gave it a B- CinemaScore, which Variety called tepid.

Critics were divided. Some said it is not in the same league as ‘The Social Network’ and fails to make a case for itself. Others praised Sorkin’s dialogue and the performances, calling Mikey Madison the best part of the film and saying Jeremy Strong is perfectly cast as Mark Zuckerberg.

Sorkin wrote and directed the film, which is based on the events behind The Wall Street Journal’s 2021 ‘Facebook Files’ investigation. It follows Frances Haugen, played by Madison, a young Facebook engineer who enlists reporter Jeff Horwitz, played by Jeremy Allen White, to blow the whistle on the company’s most guarded secrets.

Strong plays Zuckerberg, taking over from Eisenberg. The cast also includes Betty Gilpin, Billy Magnussen, Wunmi Mosaku and Bill Burr.

The marketing may have been part of the problem. With only one member of the original creative team returning, Sony shied away from selling it as a sequel but still sprinkled elements of ‘The Social Network’ into promotional materials.

That left the film in an awkward middle ground. It had neither the nostalgia pull of a true sequel nor the novelty of a fresh original, and the poor word of mouth that followed will make the second weekend harder.

The film also arrived in a crowded market in which horror was thriving. ‘Other Mommy’ dominated the weekend, and holdovers like ‘Verity’ and ‘Resident Evil’ kept new releases in check.

The next few weeks should show whether the film finds an audience through awards chatter. Strong’s and Madison’s performances could still attract attention, even if ticket sales stay soft.

For Sorkin, who has long been among Hollywood’s most prominent screenwriters, the numbers are a setback in his directing career. For Sony, it’s a reminder that even well-regarded filmmakers can’t guarantee a crowd.

Why do you think The Social Reckoning underperformed at the box office?

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